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ThriveED to Host Business and Community Education Sessions

Thrive Economic Development has announced a new series of education sessions for 2019. These sessions will cover an array of topics, all with an economic development focus.

The next session, on Thursday, May 23, is titled Competing for Economic Development Projects. Coleman Peiffer, Senior Business Attraction Manager for Alliant Energy will be the guest speaker. Prior to his role with Alliant Energy, Peiffer worked for the Wisconsin Economic Development Corporation (WEDC), where he led attraction efforts to land more than $11 billion in capital investments and 15,000 new jobs to the state. Site selection projects he’s worked include Foxconn, Haribo of America and Saputo Cheese.

“It’s a noisy marketplace, with a lot of competition for those businesses looking to relocate or expand,” notes ThriveED President Vicki Pratt, CEcD. “Jefferson and Dodge counties have a lot to offer businesses and we want to want to make sure our communities are prepared to compete.”

Other upcoming sessions include:

  • Affordable Housing Programs for Workers on July 25, 2019
  • Tomorrow’s Workforce: Attracting and Growing Talent on September 26, 2019

All sessions will be held from 8:30-9:30 a.m. in Rooms 8-9 at UW-Extension Building at 864 Collins Rd in Jefferson. For more information, visit

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